Facebook Application Development - Tips For Owners and Designers

Facebook applications are an innovation aimed to help their owners to make the most of one of the largest social networks. But like any other popular novelty, this Facebook option raises a lot of questions too.

In this article you will find tips and recommendations which can be helpful when planning, designing, and developing Facebook applications.

Facebook Development Platform - Innovations and... Volatility

Facebook is growing fast now. The number of Facebook users escalates in thousands and millions. It means that Facebook apps owners get increasingly more potential users every single day.

But this coin has a reverse side too: due to Facebook rapid evolution tools for the application development - Facebook API (Application Programming Interface), etc - are changed quite often as well. Owners, designers, and developers should keep track of such new features because they can affect appearance, functionality, and operability of existing applications.

1). So, before starting planning a Facebook application make sure you have read Facebook Privacy Policy and Facebook Developer Principles and Policies. These documents contain lists of limitations that should be taken into account while designing and developing your Facebook application. If your application does not correspond to them, the Facebook team may not approve it for using on Facebook.

2). Read Facebook Developers Roadmap to be aware of the upcoming changes and to forecast respective modifications of your application in advance.

Frankly, documents mentioned above are not bedside literature. If you outsource their reading and learning to programmers, just remember that there are some constraints and internal rules on Facebook which can change with time, and your FB application should follow them.

Successful Facebook Applications Start from Successful Design

Design is extremely important for Facebook application success. In order to provide good look and feel of your FB app take into account the following points.

1). Design should be an integral part of a general application concept and convey ideas and feelings behind it.

2). Design should be user-friendly, intuitive, and of playing style to some extent, because Facebook apps are entertaining by their nature. That extent depends on your application niche.

3). Design should be social-networking and viral - and give a user a supporting environment to socialize with other users. Does your design encourage people to communicate and make invitations? Does your design help people to express themselves and show them in a favorable light among their friends? Will users say each other "Wow, just take a look at that app!"?

4). Design may impose certain restrictions on a Facebook application and, therefore, cause problems when programming the app and afterwards when adding new functional features. As a result, a FB application design should be flexible and simple enough to be able to reflect that constant Facebook growth we've discussed above.

5). Also remember that potential users are spoilt by numerous already existing applications competing for their attention. So, analyze your competition to understand what and why is popular and how it can be overcome.

Facebook Apps vs. Facebook Connect - What Is the Difference From a Development Viewpoint?

Basic-level components of Facebook Connect are scripts which help to realize such options as sharing a piece of content or a link from your website onto Facebook, driving fans to your Facebook Page, etc. Such scripts are ready-to-use and easy-to-install onto a website.

Unlike it Facebook apps are software applications which are developed from scratch using Facebook Development Platform (Facebook API), as well as PHP, AJAX, MySQL, and other programming languages, libraries, and so forth. No wonder Facebook applications development and integration require designers, programmers, testers to be involved, and it is very similar to the creation of any other piece of conventional software. This is also true for Advanced Facebook Connect options and their tuning.

Facebook applications should not be confused with ordinary websites too. Usually FB apps are complex web-based systems with a lot of back-end (server-side) modules which, actually, provide app functionality and make the application attractive for users.

Facebook applications and Facebook Connect are all the rage now. What your FB app will be - just an attempt to follow the fashion or an effective tool to make the most of Facebook - depends on many factors. The deeper you learn and understand them, the better your result will be.

About the Author
Dmitriy Kharchenko is the CEO of Acceptic Ltd, a software and custom Web development company. Among other services, Acceptic provides Facebook Connect integration and Facebook apps development - FB applications that win a lot of fans.

This post was made using the Auto Blogging Software from WebMagnates.org This line will not appear when posts are made after activating the software to full version.

Facebook Business Pages Demystified for Business Owners

Facebook is so popular that business owners can simply no longer consider it a site only appropriate for socializing and game playing. In fact, in September 2010, Facebook surpassed Google in regards to the amount of time users spent on their site. Facebook states that users spend over 700 billion minutes per month on Facebook!

With 500 million active users, Facebook is the new behemoth on the Web. With its popularity across diverse age groups, integrated email application, and new Bing search integration, a Facebook user may simply no longer need to visit Google for Web searches or log off to use an email application. They may be able to experience the Web fully all from inside Facebook. With more than 50% of the active users logging into Facebook every day, according to Facebook, Facebook is now so important to your potential customers' lives that it make sense for you as a business owner to have a presence where your prospects are hanging out on a daily basis.

Let's clear up a few things that have confused business owners about Facebook. First, a Business Page is not to be confused with a personal profile. They are two separate entities and offer different options and ways to interact with friends and colleagues.

Are Facebook Busines Pages also called Fan Pages?

Many of you that have been using Facebook for a while will remember that Facebook used to call Business Pages - Fan Pages. Additionally, it used to be that someone "fanned you". Now they "like you". Don't get confused in thinking that a Fan Page is a different product than a Business Page they are one in the same.

All Facebook Pages start with the set up of a personal Facebook profile. That's right, a personal profile! You can't just jump to Page set up. The email address and name you use for your personal profile must be one tied to a person and not a catchall email like info. Remember, that if you have an employee set up the personal profile portion for your Page, that you don't want them to tie the new account to an email that you will not have access to if they leave the company. If they do so and leave your employ, you could lose access to your Facebook Page, all of your accumulated fans, and information without recourse.

For set up I typically recommend that one of company owners create a new email address specifically for Facebook set up. Once you have set up the personal Facebook profile, you are ready to get started. But, don't take time to add information like education other details in this special account unless you plan on using it for your own personal use. You are just setting up this account to have a platform to launch and access your new Facebook Page. While logged in to your new personal account, visit the Facebook Business Page Link. It will take you to the Facebook Business Page creation tool to actually create your new page.

On the right side of the creation page select under the heading the "Official Page" and mark "Create a Page for a:" and then finally select "local business". Enter your page name and then tick the box next to the statement that says you are a legal company representative and allowed to own the page. It is important to understand that the name you choose for the title of your Facebook Page will appear at the top of your finished page.

I recommend using proper spelling and no use of hyphens or underscores in your selected name. It used to be we had to enter hyphens or the spaces would show as non-HTML characters in the page name and URL, but Facebook has grown beyond that need now. For example, enter in "My Comapny Name" (note the proper use of spacing and capitalization), not "My-Company-Name". This name will appear in your new Page URL as well. Once you click create, the next page you see will be your brand new Facebook Page. It is that simple. Later after you've had 25 people "Like" your page you will be able to select a vanity URL, but we'll talk about that later.

Do my personal updates show on my Business Page?

After you have set up your Facebook Page, you can "lock down" your personal profile that was used to launch your Page. To do so, just you alter the privacy settings in the personal account to not show your personal information to others who are not "approved" friends.

When Facebook was first created many business owners including myself, started with a Facebook personal profile for their business. Now that Facebook has created Pages, you can easily change the privacy settings on your old personal profile to funnel your business traffic to your new Facebook Page keeping your old personal profile now just for family and close friends.

When you change the privacy settings on the personal profile attached to your Business Page, it does not impact who can view information about your Business Page. Just as equally, if you post pictures of your kids on your Facebook personal profile that is the launch pad for your Business Page, and you have your personal profile limited to "friends only", your kids' photos will not appear on the wall of your Business Page.

Why exactly would a business owner want a Business Page and not just use a personal profile?

Several reasons to have a Facebook Business Page are: the ability to contact all people who "Like" or who "Fan" you with newsletter type notes with one click, interact with discussion questions like a forum, set up events and invite fans to attend, and even create specialized welcome and shopping pages. Your Business Page can almost be a mini website!

Creating your Business Page vanity URL

Once you have 25 people that have clicked that they "Like" your Business Page, you can select a short easy to remember name to use to promote it on your website and business card. You can have vanity URLs for both your personal account and Business Page.

It is very important to understand that once you have selected your vanity URL you will not be able to change the name, so select carefully. Best practice tips for keeping your new Facebook Business Page updated.

No one wants to be spammed, but sometimes new Business Page owners get excited and post what seems like a constant flow of information on their wall. It is important to understand that what you post on your wall is posted on the wall of the people who have clicked "Like" on your page. We encourage our clients, when they are doing status updates themselves, to be courteous and post about twice a day. Facebook is not Twitter and so 5 to 10 status updates a day could get you blocked or hidden by fans when they feel you have inundated their wall with your daily or hourly updates.

Conclusion

I hope that this white paper has helped to introduce you to Facebook Business Pages in a way that helps you to feel that you can easily set on up and have fun doing it. If you haven't set up your own Facebook Business Page, now's the time to consider setting one up. Facebook is only getting more popular and is actively seeking to woo the business community into their portal with demographic based pay per click advertising and the new integrating search with Bing.com.

If you feel that you need professional help in setting up your page or maintaining your updates and to interact with Fans, we ask you to consider our Facebook service offerings. I know that you will find us responsive and affordably priced.

Nancy McCord is the founder and President of McCord Web Services LLC which provides blog writing services, Twitter and Facebook status updates, and Google AdWords services. Since 2001, Nancy McCord has developed a national reputation as an expert on blogging and how businesses can harness the power of Web for profit. You can visit Nancy and her firm at www.McCordWeb.com.

This post was made using the Auto Blogging Software from WebMagnates.org This line will not appear when posts are made after activating the software to full version.

Facebook business pages for entrepreneurs Demystified

Facebook is so popular that entrepreneurs simply no longer a site just for socializing and games play it suitable to consider. In fact, in September 2010, surpassed Facebook Google in relation to the amount of time users on their website spent. Facebook means that users spend more than 700 billion minutes per month on Facebook!

With 500 million active users, Facebook is the new behemoth on the Web. With their popularity in different age groups, integrated e-Mail program and new Bing search integration to a Facebook user simply visit Google for Web searches or unsubscribe, use an e-Mail program. You can all experience in Facebook may be on the Web completely. With more than 50% of active users logging into Facebook daily, according to Facebook Facebook life, is now so important for your potential customers that it makes sense for you as an entrepreneur, a presence to have where are your prospects on a daily basis.

Let's clear a few things that have confused entrepreneurs on Facebook. First, a business site is not to be confused with a personal profile. They are two separate units and offer various options and opportunities to interact with friends and colleagues.

Hot business pages and fan pages?

Many of you have used Facebook for a while to remember that Facebook uses to invoke business pages - fan pages. Also used, it be that someone they "fanned". Now they "You". Not confused into thinking that a fan page is a different product than a business page they are in the same.

You begin by establishing a personal Facebook profile all Facebook business pages. That's right, your personal profile! You can set page not only to business you jump. The e-Mail address and name, you need to use for your personal profile to a person and not a catch - all email like Info@mydomain.de be bound. Keep in mind that if you a staff member of's personal profile part have set up for your business site, you do not want it gives the new account e-Mail, that you not access to when they leave the company to bind. If they do this and your deal with allow, you could lose access to your Facebook business page, all of your accumulated fans and information without recourse.

Setting you I recommend generally entrepreneurs creating a established a new email address specifically for Facebook. After you have set up the personal Facebook profile, you're ready to start. But take no time to get information how other details in this special account add education, if you want to use for your own personal use. You are only this account set up to launch a platform and access to have you on your new Facebook business page.

This post was made using the Auto Blogging Software from WebMagnates.org This line will not appear when posts are made after activating the software to full version.