The Future of Us

The Future of UsIt's 1996, and less than half of all American high school students have ever used the Internet.

Emma just got her first computer and an America Online CD-ROM.

Josh is her best friend. They power up and log on--and discover themselves on Facebook, fifteen years in the future.

Everybody wonders what their Destiny will be. Josh and Emma are about to find out.

Price: $18.99

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New Proforce Sas Urban Survival Handbook Against Terrorism Natural Disasters Fires Home Invasions

New Proforce Sas Urban Survival Handbook Against Terrorism Natural Disasters Fires Home InvasionsRights: North America. SAS Urban Survival Handbook How to Protect Yourself Against Terrorism, Natural Disasters, Fires, Home Invasions, and Everyday Health and Safety Hazards John "Lofty" Wiseman is the author of the bestselling SAS Survival Handbook, the definitive guide to survival in the wild from Britain's Special Air Service. Now he has compiled a complete guide to survival in the urban jungle. Every year in America there are thousands of fatal accidents in the home - more than on the roads, and many more than in the great outdoors. Fire, electricity, water, gas, sharp knives, poisons, chemicals - these valuable tools can quickly become dangerous weapons when not treated with proper respect and understanding. Add to these the risks of travel, terrorism, muggings, rape, tsunamis, and earthquakes. We are constantly reminded that the world is a dangerous place. Wiseman shows readers how to think realistically and practically about these perils in order to avoid them, whether they are at home, on the street, in school, or in transit. From self-defense techniques to home security systems to coping with natural disasters, this book will teach readers to recognize risks, make quick decisions, and live confidently in the modern urban world.

Price: $27.18

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420 Characters

420 CharactersAmazon Best Books of the Month, December 2011: Lou Beach takes the prize for best Facebook status update on nearly every page of 420 Characters. Most of us find it difficult to reduce the dayâ??s events or our current emotional state to just 420 characters with spaces and punctuation, yet Beach manages to tell entire stories within these strict confines without losing anything youâ??d expect from a story with no character limit. These micro-stories range from funny to tragic to absurd, illustrated by Beachâ??s original artwork and collages. Taken separately, theyâ??re the stories of dreams, both broken and realized; of relationships healthy and strange; of disillusionment and contentment. Taken together, theyâ??re the story of life--or lives. Though there arenâ??t any overtly recurring characters, the stories still combine into a powerful cohesive whole thatâ??s just as fun to read straight through as it is to read in chunks of 420 characters or less. --Malissa Kent

Price: $22.00

Click here to buy from Amazon

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Facebook Marketing Review - A Third Party Review of Using Facebook Marketing

Facebook is fast becoming the most popular website in all of internet land. Roughly more than 500 million people are registered Facebook users. Currently Facebook is the number 2 ranked website on the internet. Facebook is a worldwide phenomenon; hence as a business owner you have access to the entire world in terms of accessibility to markets. Here are some quick Facebook facts:

- 50% of our active users log on to Facebook in any given day

- Average user has 130 friends

- People spend over 700 billion minutes per month on Facebook

- There are over 900 million objects that people interact with (pages, groups, events and community pages)

- Average user is connected to 80 community pages, groups and events

- Average user creates 90 pieces of content each month

- More than 30 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) shared each month

- More than 70 translations available on the site

- About 70% of Facebook users are outside the United States

- Over 300,000 users helped translate the site through the translations application

- Entrepreneurs and developers from more than 190 countries build with Facebook Platform

- People on Facebook install 20 million applications every day

- Every month, more than 250 million people engage with Facebook on external websites

- Since social plugins launched in April 2010, an average of 10,000 new websites integrate with Facebook every day

- More than 2.5 million websites have integrated with Facebook, including over 80 of com Score's U.S. Top 100 websites and over half of com Score's Global Top 100 websites

- There are more than 250 million active users currently accessing Facebook through their mobile devices

- People that use Facebook on their mobile devices is twice as active on Facebook than non-mobile users

- There are more than 200 mobile operators in 60 countries working to deploy and promote Facebook mobile products

Very few people realize the powerful value of Facebook as a means to market to literally millions of people. Most people use Facebook to connect with friends and family. The most successful internet marketers out there are using the immense power of Facebook to build their business.

As a member of Facebook there are several inherent advantages which you can take advantage of. Facebook users are allowed to post notes, make groups, syndicate content with thousands of friends and add videos.

How can you use Facebook to grow your business?

Below are the steps to create a lasting and powerful marketing influence on Facebook. The four steps are:

1. Create a fun and compelling profile page

2. Create a group with your name in the title

3. Create a fan page with your picture and name

4. Add 25 targeted friends a day

Business success is all about building relationships. As such, the most important resource on Facebook is people. Therefore, one of the most important aspects of your Facebook marketing campaign is the number and type of friends you have on Facebook. There are many people with very few friends on marketing. On the other hand some people have a lot of friends but these friends are non-targeted friends. It is important to remember that you should never add no more than 5 friends within 5 minutes on Facebook in order avoid the risk of Facebook banning your account.

For your Facebook marketing strategies it is important to bear in mind that people only want to do business with people they know, like and trust. I encourage you to create a fun and compelling profile page. It is important to be as real as possible and inspiring on your profile. Make your profile attractive to others and focus on connecting with people who visit your profile.

To further increase the level of targeted friends you acquire in Facebook, you will want to join targeted groups. Join groups related to your niche or the type of audience or group of people you are seeking to target. In addition, when you begin joining these groups the other group members will begin to add you as a friend.

The third step to increasing your brand and get your Facebook marketing activities is to create a group of your own. To brand yourself as a leader online, you will want to brand yourself by placing your name in the title of the group. In addition, be sure to associate your face with your group. There are several advantages of building your personalized group on Facebook such as: unlimited number of people in your group, ability to message all your group members, and the ability to create invites for business opportunity events.

As with all other forms of marketing, the key is to position yourself as a leader in your niche. You should aim to brand yourself as subject matter expert in your particular niche. Focus on the value you would like to add to your target market which helps you to be highly responsive and enable you to proactively meet the needs of your following on Facebook.

After you've built your brand on Facebook as a leader in your niche, established good relationships with your friends and provided tons of value to your prospects, you should then seek to introduce your prospects to your business opportunity.

Kelvin Augusta is one of the top Network Marketing Coaches online, who combines a unique style of online relationship building, social media, and old school, traditional prospecting techniques to create a powerful combination of up front growth, duplication, and massive success. If you want Kelvin's formula for massive online success, visit MLM Internet Secrets

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Monetizing Facebook Through Contests

Nowadays, thousands of online entrepreneurs, small businesses, and large companies are monetizing Facebook through contests. It is not uncommon to see businesses pushing products, services, or causes through contests hosted in the social networking site. If you own digital space of any kind, you should be doing the same. The power of Facebook as a marketing tool is undeniable. Facebook is after all the biggest social media site out there. Its members are close to approaching the one billion mark. If this doesn't make you rush out and use Facebook like crazy, nothing will. The great thing about the social network is that you don't have to be an online entrepreneur to be able to make use of it. Even if your business only operates offline, you can still make a huge online presence for it on Facebook.

Holding a Facebook contest is nothing new. Ever since the site's beginnings, people have been using it to conduct contests. Now that the site has grown into a whole new level, it's not surprising to see hundreds of contests being held on it in a daily basis. Marketers have seen the potential of Facebook contests and they are taking full advantage of it. You should be doing it as well if you want to leverage Facebook's huge traffic and member levels. Of course, the process is not as simple as offering prizes and stuff. You have to plan everything just like any marketing campaign. You can't just go in there without any directions or goals. If you do, you will likely fail.

Everybody knows that besides Facebook's advertising program, everything on the site is free to use. You don't have to pay a cent to make use of the services, resources and tools that it offers. Speaking of tools, there's one tool that is particularly helpful in holding Facebook contests and that would be the Facebook Connect feature. If you want to try monetizing Facebook through contests then Facebook Connect is something you should look into. This is going to make the whole contest process easier to conduct and of course simpler to track and measure. Facebook Connect was specifically made to help outside parties like you to get a better experience on the social network. With regards to contests, Facebook Connect will amplify the results of your contest campaign.

But first of all, what exactly is Facebook Connect and why does it matter in hosting Facebook contests? In the simplest of terms, it is but a feature of Facebook that allows users to share their information and activities with third party websites and applications. You are basically connecting your Facebook account with third party websites. That is of course if you allow them to. Looking at this scenario on a marketing perspective, this is a huge opportunity for entrepreneurs, marketers, and businesses to get connected with customers, readers, clients, fans, etc. It is therefore not surprising to see many websites holding Facebook contests by leveraging the Facebook Connect feature. You will simply double or even triple the number of people you can reach if you use Facebook Connect on a contest.

Here's what happens if you host a contest on Facebook and then make use of Facebook Connect. Let's say you create a web application specifically for the contest you have in mind. In order for people to join in on the contest, they have to have a Facebook profile and they have to connect it to the web application you created via Facebook Connect. To use the web application, they will log in using the Facebook login details because this is the whole point behind Facebook Connect. You simply use your Facebook login details to sign in into third party websites and applications.

Now, whenever these people interact with your application, these interactions will be shown in their Facebook walls. They will show up in the feeds of other users who are friends with the people who joined your contest. In essence, people who join your contests will be promoting your contest for free. More people will be directed to your Facebook contest. There's a snowball effect. This is where the magic happens. If your Facebook contest is interesting enough, it could go viral. If the contest is geared towards promoting a product or service of yours, expect a spike in your sales. That's how powerful Facebook contests can be.

One obvious drawback of using Facebook Connect on a contest is the fact that people nowadays are more aware about security issues. They won't just give up their Facebook login details. Although Facebook Connect is pretty secure, you cannot discount the fact that people sometimes get freaked out when asked to connect their Facebook profiles to websites external of the Facebook banner. However, if the offers or prizes in your contest are hard to refuse, Facebook users have proven time and time again that they take risks when confronted with great free offers. With that said, if you play your cards well, people will be more than willing to connect their Facebook accounts to your website or application.

Now, let's go to the monetization part. The goal is monetizing Facebook through contests right? That basically translates to making money off Facebook. Most businesses use Facebook contests for marketing purposes like branding, introducing a new product or service, etc. You can also use the contests to make money right off the bat. The goal is to drive as many people as possible to your website or web application through the Facebook Connect feature then introduce them to your offers and services. It's as simple as that. In other words, the contest is merely a bait. This may sound a bit unethical but most of the time this is what Facebook contests are all about - just a small part in a huge marketing puzzle. It's a very effective marketing strategy as long as you have high quality products and services that will draw customers towards you.

Here are a few tips on how to effectively conduct a contest using Facebook Connect:

Offer great prizes. Give people reasons why they should connect their Facebook account to your website or application. If you are offering prizes of $5, why would anyone even bother connecting to you? So offer prizes that will blow people away that they will have no choice but to join.

Create a Facebook Page specifically for your contest. Keep in mind that a Facebook Page is different from a Facebook Profile or a Facebook Group Page. A Page differs because it can be viewed by anyone on the web whether he/she is logged into Facebook or not. This makes it a very great tool in promoting your contest.

Encourage those who joined your contest to share the contest with their Facebook friends. This will ensure that your contest is exposed to as many people as possible. Imagine someone sharing your contest to a thousand of his friends then these thousand friends do the same. The numbers can easily grow as people start sharing your contest.

These are everything you need to know about monetizing Facebook through contests. Keep them in mind and most importantly, follow them. A Facebook contest isn't too hard to pull off. If you have great offers, Facebook users will do all the marketing for you. For instance, if you're going to offer a free iPad, thousands of people will likely share your contest right after you announce it.

Kevin Coombe is the Owner of Market Web Group, LLC an online media consultant firm. He founded Market Web Group, LLC in 2009. The mission of Market Web Group is to generate a consistent stream of qualified leads for Businesses.

Market Web Group does Real Time Marketing for Businesses, both Business to Business (B2B) and Business to Consumer (B2C). Strategies include: Video Marketing, SEO, SEM, PPC, Local Search (Google Maps), Social Media Marketing, Mobile Marketing, and most importantly (Automated Follow-up).

The Market Web Group puts your business message in front of your ideal customers online, in hundreds of places, so they see it, and your business gets noticed, for the lowest possible fee.

Visit our website at for more information.

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Latest Facebook Paid Advertising Tips - How You Can Create Facebook Ads That Bring Targeted Leads

The explosion of Facebook has had a tremendous impact on Internet users everywhere, as virtually anyone online is also on Facebook. This has also led to an incredible opportunity for Internet marketers to take advantage of the wealth of Facebook traffic that occurs on a daily basis. Facebook Paid Advertising gives the Internet marketer the ability to specifically target the market of their choice, whether the demographic is based on a certain age group or people that share the same interests; this create a more successful marketing campaign, as your Facebook ad will be targeted to the groups who would be most interested in your product.

You can use Facebook Paid Advertising to reach the specific audience that you determine will drive your marketing efforts with the most profitable results; simply couple your research demographics with profiles on Facebook. By taking advantage of Facebook Paid Advertising, you will be able to decrease the amount of energy, time and money spent on your marketing efforts.

The best part of using Facebook traffic and Facebook Paid Advertising is the inevitable boost you will see in your conversion rates. Unlike other media, whether in print or on virtual sources like Google Ads, Facebook Paid Advertising will generate the most effective leads that will have a higher chance of converting to actual sales.

The first step in your Facebook Paid Advertising campaign is to create an account - otherwise, you will be unable to take advantage of Facebook traffic and the enormous money making potential that facebook paid advertising provides. After establishing your account, navigate to the Facebook ad page, where you will find a list of conditions required for marketers to meet before creating their Facebook Paid Advertising.

Do not forget to make sure your Facebook ad is creative and intriguing; even the most popular sites will not convert if no one wants to click on the advertisement. If you do not make the effort to create persuasive marketing material for your product, the inherent power of Facebook Paid Advertising will be lost and you will be effectively wasting your money on a Facebook ad.

The optimal Facebook ad consists of the following: a captivating picture that is 100 x 80 pixels in size, an appealing title of twenty-five characters, and supplemental text consisting of just 135 characters that will attract your target audience. Facebook's Design Your Ad feature will give you this information as well; the Facebook ad page is also the place where you input your URL information.

You will begin to narrow down your target Facebook ad audience once you have completed this step. The best way to determine your target Facebook ad audience is to use keywords-- look at the likes and dislikes and common traits of the people who would be most likely to purchase your product.

After your target Facebook traffic is established, you will select the type of advertising method you will employ-- whether it will be pay per impression (pay per view) or pay per click (PPC). In terms of success rate, there is no difference between the two methods-- so do not worry about which one may edge out the other. The only real difference is in cost-- though the difference will be minimal, so the choice is really a personal one.

Facebook Paid Advertising will truly revolutionize PPC marketing, So take advantage of it and take action!

If you want to get started on the Facebook Marketing Secrets that can create profitable results for your marketing campaign, just visit for more information.
Within a short amount of time, Facebook Paid Advertising can create highly targeted traffic for your site. Just by making use of Facebook Paid Advertising and these Facebook Marketing Secrets.

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Facebook for Business - Free Facebook Training and Traffic Leads

Using your Facebook for business can be advantageous. Facebook is very popular and why not take advantage of the traffic you can generate, while getting your message out.

Some Facts:

Over 600 million users on Facebook.
50 percent of the users log on daily.
Half of the users are out of college, and working, which means they have a greater spending capacity.
18 to 24 years old age bracket is becoming the most avid Facebook users.
More than 30 billion pieces of content (web links, news stories, blog posts, photo albums, etc.) shared each month on Facebook.
People spend over 700 billion minutes per month on Facebook.
250 million active users are using mobile devices to access Facebook.
Every month 250+ million engage with Facebook on external websites.

The business opportunity Facebook presents cannot be ignored. Facebook is a free way to improve your online presence. To increase your success online, your business must be part of this popular activity.

There was a time when companies were honestly considering if they should or shouldn't get involved with Facebook for business. Now, most business owners are confident that Facebook is where customers are making their presence.

With Facebook your audience comes to you, and it's rather effective. I would guess active users check their Facebook account a couple times a day. Imagine how seamlessly put your sales efforts can be when you have an updated account. Your message can be seen by a huge portion of your audience daily. Facebook, keeps you in sight instantly which is a challenge in advertising awareness and promotion today.

If you are a business, that does have an advertising budget, Facebook for business can be a tool to cut costs. As more people today are turning to on-line presence, you do not have to have trimedia presence (print, radio or television) or even high priced web site development. Places where you can cut costs and still get the message out is common business sense.

You can advertise on Facebook and it is very similar to the popular PPC that Google uses. You have to go where you can receive the most bang for your buck and Facebook's popularity is surely to bring in traffic to your business. Facebook, as an advertising tool, is very concise at pointing out a specific demographic.

The shift in the way we obtain and share information has brought about a new set of opportunities and concerns for internet utilizers. Those who question the value of Facebook risk the possibility of falling out of visibility altogether. To succeed you must stay up with the times and where people hang out. Facebook is where a huge segment conglomerate.

A Thought - Business Facebook Page

A business Facebook page is different than your personal Facebook page. You have fans instead of friends. The business Facebook page is a representation of your brand and you have more customization of privacy settings. You can access traffic demographics much easier.

The business page is built off of the personal account and has tools to reach the growing network of Facebook users. Ads on the Facebook sidebar are available and demographics of your page traffic can be utilized. Facebook Insights, creates a badge or fanbox for promotion. Discussion boards with fans, adding company information and events, are just some of the features.

I hope I have presented some information to gear you towards improving your Facebook account or for that matter, even starting one. A great way to get your message out to a target audience. One word of caution: Please do not overuse your personal Facebook account for hammering your friends, with your business. You will lose friends quickly. If used wisely it is an incredible tool.

Remember the statistics and get a segment of the over 250 million monthly that engage with Facebook on external websites.

If you are looking for SUCCESS on the Internet, it is staring you right in the face. Just have a look in the mirror. Check out YahSuccess for some moral support and a free education. Free Exclusive Facebook Training

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Garmin GPSMAP 62 Series

The newly designed GPSMAP 62 handheld navigator features a 2.6 sunlight-readable 65K color screen that supports BirdsEye Satellite imagery (subscription required) and Custom Maps. Rugged and waterproof, GPSMAP 62 features a quad helix antenna for unparalleled reception and sleek new design.

* Automatic routing (turn by turn routing on roads): yes (with optional mapping for detailed roads)
* Electronic compass: no
* Touchscreen: no
* Barometric altimeter: no
* Camera: no
* Geocaching-friendly: yes (paperless)
* Custom maps compatible: yes
* Photo navigation (navigate to geotagged photos): yes
* Outdoor GPS games: no
* Hunt/fish calendar: yes
* Sun and moon information: yes
* Tide tables: yes
* Area calculation: yes
* Custom POIs (ability to add additional points of interest): yes
* Unit-to-unit transfer (shares data wirelessly with similar units): no
* Picture viewer: no
* Garmin Connect compatible (online community where you analyze, categorize and share data): yes
* Item: 6575-010-00868-00


Click here to buy from Amazon

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Wallmonkeys Peel and Stick Wall Decals - Stundenten an Usa-uni Müssen 1 Woche Auf Facebook Verzichten - Removable Graphic

Wallmonkeys Peel and Stick Wall Decals - Stundenten an Usa-uni Müssen 1 Woche Auf Facebook Verzichten - Removable GraphicWallMonkeys wall graphics are printed on the highest quality re-positionable, self-adhesive fabric paper. Each order is printed in-house and on-demand. WallMonkeys uses premium materials & state-of-the-art production technologies. Our white fabric material is superior to vinyl decals. You can literally see and feel the difference. Our wall graphics apply in minutes and won't damage your paint or leave any mess. PLEASE double check the size of the image you are ordering prior to clicking the 'ADD TO CART' button. Our graphics are offered in a variety of sizes and prices.
  • WallMonkeys are intended for indoor use only.
  • Printed on-demand in the United States Your order will ship within 3 business days, often sooner. Some orders require the full 3 days to allow dark colors and inks to fully dry prior to shipping. Quality is worth waiting an extra day for!
  • Removable and will not leave a mark on your walls.
  • 'Fotolia' trademark will be removed when printed.
  • Our catalog of over 10 million images is perfect for virtually any use: school projects, trade shows, teachers classrooms, colleges, nurseries, college dorms, event planners, and corporations of all size.


    Click here to buy from Amazon

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  • Overcoming Facebook Marketing Myths

    Many people try to avoid using Facebook to market their business. They don't really know enough about Facebook and how effective it can be for marketing purposes. Some of the more popular myths will be dispelled here.

    If you are looking for a great way to really increase your visibility and reputation online, Facebook is an excellent way to do it. It has a phenomenal number of users and they are growing in number all of the time. When you think about that in terms of growing your business, it makes no sense whatsoever for you not to get involved (as a business person) with Facebook.

    The following are some of the myths that people have bought into about Facebook.

    Only kids use Facebook: Many people believe that Facebook has no benefits for business because the largest part of its demographic is young. That has actually started to change. The older demographic (35 ) of Facebook has grown dramatically and is still increasing to this day.
    You are too old for Facebook: At the other end of the spectrum from the myth above, in addition to the demographic now being older, age has very little to do with your successful use of Facebook. All that really matters is that you have something to say that is valuable and interesting to other people with whom you connect online. If anything, older age can be an advantage because with age comes wisdom and insight.
    Using Facebook is too time-consuming: Regarding the amount of time that is necessary to make Facebook work for your business, it all depends on how you manage your time.

    If you put yourself on a structured schedule and you really are committed to sticking to that schedule, the amount of time that you devote to Facebook does not have to be overwhelming and all consuming. The benefits that you will receive from spending the time and effort far outweigh any disadvantages that you can think of.

    In order to get the most out of your Facebook time, it is best to have a strategy in mind before you even start. Ask yourself what your strategy is and which goals you hope to achieve by interacting with people on Facebook. It is very important to have a clear understanding of why you are actually using Facebook to interact.
    All you need is Facebook to get clients: We all wish that this were true. However, it usually takes more effort than that to build up your business and acquire new clients. Unfortunately, many people believe this myth and are so disappointed when it doesn't happen that way that they totally give up on Facebook after that. Facebook should be a part of your overall marketing strategy. It cannot be the entire strategy. Facebook is a great way to demonstrate your credibility and expertise. As you start to build relationships through Facebook, people will come to trust you and to turn to you for answers to their questions and solutions to their problems because they will consider you to be the expert.
    If you have a personal profile on Facebook, you don't need anything else: This is a myth that many people accept as the truth. You should have a personal Facebook page that includes friends and family and a Facebook Fan Page that you use solely for business purposes. It is very important to separate the two. You certainly don't want your business associates to know about the details of your life that is personal in nature.

    Facebook fan pages are public whereas Facebook pages are private. Because fan pages are public, the search engines can detect them and can rank them accordingly. You can also use your fan page to spread the word (virally) about your business offerings and your brand.Tips to help you to get a lot out of Facebook without putting a lot into it

    Turn off most of your alerts: Based on your schedule, your goal is to spend a specific (and relatively short) amount of time on Facebook. If you leave all of your alerts on and you receive frequent notifications that tell you when someone has reached out to you, you will become very distracted and you will end up spending more time on Facebook (most likely for non-business purposes) than you should or than you intended.
    Ignore meaningless applications: Facebook has a great deal of applications that are fun but that serve no purpose for you when it comes to business. It is different if you want to get involved with them in your "play" time.
    Update your status on a regular basis: You should choose regular intervals to update your status and if something significant changes in your status in between those intervals, you should update it as it happens also.
    Peruse your newsfeeds: You should pay regular attention to your news feeds, which consist of the status updates of your Facebook connections, and if something is of interest to you, either share it with others or make a comment on it.
    Respond quickly: If someone has placed a comment on your wall, respond in kind with a comment of your own. You should respond as quickly as you can.
    Announce your events: If you are involved with an event, share the information with other people. You should try to get as many people as possible involved.
    Share your blog: Use the NetworkedBlogs or Notes application to import your blog postings, which will subsequently in your Facebook fans news feeds.What do you do next?

    Continually update your page with fresh content: An effective way to accomplish this is by posting blog articles on a very regular basis.
    Pose questions that require answers from other people: It is very important to engage your readers as much as possible. The more engaged you make them; the more discussions will be generated.
    Be good to your fans: Allow your fans to take advantage of your business offerings, including special promotions, events and free giveaways.
    Communicate: Let your fans know what you are up to in your business and allow them to interact with you regularly.Conclusion

    After reading this article, you have hopefully been convinced that what you might have been feeling and what you believed about Facebook for business are not true. You can use Facebook for your business and all that it has to offer. So, jump right in and start connecting.

    We are pleased to provide you with the insightful comments contained herein. Please contact us at CompuKol Communications for further discussion on how we might be able to assist you and your team.

    Michael Cohn is the founder and Chief Technology Officer (CTO) of CompuKol Communications. He has over 25 years of experience in IT and web technologies. Mr. Cohn spent a significant amount of time at a major telecommunications company, where his main focus was on initiating and leading synergy efforts across all business units by dramatically improving efficiency, online collaboration, and the company's Intranet capabilities, which accelerated gains in business productivity. He also reduced company travel and travel costs by introducing and implementing various collaboration technologies.

    His expertise includes business analysis; project management; management of global cross-matrix teams; systems engineering and analysis, architecture, prototyping and integration; technology evaluation and assessment; systems development; performance evaluation; and management of off-shore development.

    Mr. Cohn earned a Master's degree in project management from George Washington University in Washington, DC; and a Master's degree in computer science and a Bachelor of Science degree in electrical engineering from Fairleigh Dickinson University in Teaneck, NJ.

    Mr. Cohn is a member of the Institute of Electrical and Electronics Engineers (IEEE).

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    Will Facebook Become a Phonebook, Again?

    Facebook users have been warned for years to be careful about what they post on Facebook. Would potential employers make employment decisions based on your Facebook status postings? Could your profile or photo pages hurt your college or scholarship applications?

    The concerns continue mount and even morph.

    In January Facebook began allowing access to third parties of Facebook user's phone numbers and other profile information, with user's permission, of course. Apparently not all user's believed they had given permission and this campaign came to a quick halt with Facebook acknowledging that they got "useful feedback that they could make people more clearly aware of when they are granting access to this data."

    Facebook has played the "our bad" game more than once with Facebook users' privacy concerns. Still, Facebook's VP for Public Policy Elliot Schrage, who participated in a Q & A session through the New York Times tells Facebook users "If you're not comfortable sharing don't." Many users and privacy advocates still believe Facebook makes it so easy to share, too hard to notice what you're agreeing to and too easy for outsiders to access your Facebook information.

    Here's part of what Elliot Schrage had to say in response to questions submitted to the New York Times blog:

    "It's clear that despite our efforts, we are not doing a good enough job communicating the changes that we're making. Even worse, our extensive efforts to provide users greater control over what and how they share appear to be too confusing for some of our more than 400 million users. That's not acceptable or sustainable. But it's certainly fixable. You're pointing out things we need to fix."

    abycats, New York asked a question that many Facebook users would "like" an answer to.

    "Why not simply set everything up for opt-in rather than opt-out? Facebook seems to assume that users generally want all the details of their private lives made public."

    What was Schrage's answer?

    Everything is opt-in on Facebook. Participating in the service is a choice. We want people to continue to choose Facebook every day. Adding information - uploading photos or posting status updates or "like" a Page - are also all opt-in. Please don't share if you're not comfortable. That said, we certainly will continue to work to improve the ease and access of controls to make more people more comfortable. Your assumption about our assumption is simply incorrect. We don't believe that. We're happy to make the record on that clear."

    Do you feel better after hearing this answer?

    Before you answer, consider this letter to the U.S. House of Representatives in which Facebook acknowledges a plan to go ahead with the another installment of "allowing" Facebook information to be made available to third parties. Facebook still argues that it is ultimately up to the user to "allow" this but Facebook users have heard this song and dance before.

    What if you've left Facebook? Is your information safe?

    Well, it depends. Schrage also answered a question about the ways to leave Facebook of which there are two. One is to delete your account. The other is to deactivate your account, which saves all of your information in case you want to easily return in the future. In this case, Facebook will do you a "favor" and save all of your information. If you've left but simply deactivated your account, then you need to continue to follow the news about Facebook future plans to share information with a third party because they could still affect you.

    With Tax Day just around the corner and debt collections at an all time high, Michelle Dunn, an debt collection and credit experts expresses concerns about the status updates people share on Facebook:

    "Those pictures on your profile or status updates about a new purchase, a raise or your income tax return provide creditors evidence about your ability to pay your debts. For one or two hours a week, you can obtain information that in the past you might have needed to hire a skip tracer to find."

    Do these new Facebook plans get you boiling?

    Helen A.S. Popkin, a tech writer from MSNBC warns, "Facebook is the slowly warming pot of water and we, my friends, are the frog. By the time we noticed our peeling skin, another hunk of our privacy is long gone."

    Popkin add, "This is how Facebook rolls: Strip away a huge chunk of your privacy, cry 'Our bad!' and roll it back when users and/or privacy advocates complain. Then wait awhile, and do whatever it is Facebook planned to do anyway. Voila! Boiled frog."

    In a response to a request for information on Facebook's future plans by Yahoo News, Facebook spokesman Andrew Noyes emailed the following statement:

    "Despite some rumors, there's no way for other websites to access a user's address or phone number from Facebook. For people that may find this option useful in the future, we're considering ways to let them share this information (for example to use an online shopping site without always having to re-type their address). People will always be in control of what Facebook information they share with apps and websites."

    So, will you be more cautious about what you're sharing on Facebook now? Will you be taking a second look at what's on your profile page and status updates? And do you wonder who else will?

    Lisa Carey is a contributing author for Identity Theft Secrets: prevention and protection. You can get tips on Identity theft protection, software, and monitoring your credit as well as learn more about the secrets used by identity thieves at the Identity Theft Secrets blog.

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    How to Create a Facebook Business Page: A 6 Step Guide

    How to Create a Facebook Business Page

    Also as Facebook changes regularly - this guide was written in April/May 2011.

    This guide will take you through how to create a Facebook Business Page (aka Facebook Like Page).

    Since the demise of the Facebook 'Static FMBL' application, it has been confusing for users of Facebook to create an effective 'Like Page' for their business, organisation or interest. I wanted to write this eBook guide to show that it is still easy to create a great Like Page with other, similar applications to the original Static FMBL application. I was confused earlier this year when these changes on Facebook occurred and found it very difficult to find direction on this. I did my own research and have condensed what I found into this guide. I hope it is useful.

    This guide will show you how to create a Facebook Like Page for your business or organisation, including how to set up an initial Landing (or Welcome) Page (or Tab) to give a new visitor a great experience. Subsequently we will be writing other informative articles in this area about Facebook Like Page design and engaging with your Fans.

    Step 1: How to Create a Basic Facebook Business Page:

    1. The first stage in how to create a Facebook business Page is to set up a basic Business Like Page and then customise:

    2. From your personal profile, go to any other company's or person's own Like Page.

    3. Click on 'Create a Page' (located in the bottom left of the page)

    4. The best choice on the next page for an effective Like Page is 'Brand or Product'; this can be fine-tuned later if necessary.

    5. Next, you can choose the type of business/organisation you are, under 'chose a category'.

    6. Then you can type the name of your brand (and name of your new Like Page) into the 'Brand or Product' box.

    7. Your basic Like Page will now be created - ready for customisation.

    8. The first 'tab' within your new Like Page that you will see is the helpful 'Get Started' page. Click the 'Update Category' button.

    9. The 'Get Started' tab guides you through some of the things that you will need to and we will revisit this in a later guide. Our first priority is to customise your Like Page with a page known as a 'Landing' or 'Welcome' page (or Tab).

    10. After you have confirmed the Category of your page ('Update Category'); you have created your basic Like Page.

    11. You now have a basic Like Page set up; all ready to customise and make it more effective.

    Step 2: Switching Between Your Personal Profile and Your New Like Page:

    1. Now you have a new (basic) Like Page, you can switch between it and your Personal Page.

    2. This is a new feature in Facebook. You can use Facebook as yourself (your Personal Profile) or as your business/organisation/interest (your Like Page).

    3. To switch between the two, click on the 'Account' tab at the top-left of the page, then 'Use Facebook as Page'.

    4. You will then be presented with all of the Like Pages that you have created (or that you are an administrator for - we will come on to administration of pages in another eGuide) see above.

    5. Click on the 'Switch' button for the Like Page that you want to switch to.

    6. You are then back to the 'Get Started' tab within your Like Page.

    Step 3: Customising Your New Facebook Like Page:

    Now that we have created a Facebook Business Page, we want to make your Like Page more appealing and more effective for you to build your Facebook community around your business/organisation/interest.

    1. The first thing to do (as also suggested by the 'Get Started' guide) is to upload an image or logo.

    2. This is straightforward: Click on 'Upload an Image'.

    3. Then click on 'Choose File'.

    4. This will then take you to a file explorer, allowing you to choose a picture or logo file from your own (local) computer.

    5. Double-click on the photo that you want to upload.

    6. This picture/logo (also sometimes known as an Avatar) is then published to the left-hand side of your Like Page.

    7. Note: All pictures that you upload are also shown at the top of your 'Wall' tab also.

    8. Steps 2 onwards on the 'Get Started' page can be carried out later, and we will be writing a further guide for these steps. We need to set up a Welcome page before these steps.

    Step 4 continued: Setting up a Welcome Page.

    Note: Part of how to create a Facebook Business Page is creating a Welcome Page. A Welcome Page is also sometimes known as a 'Landing Page' is it is where a visitor 'lands' the first time they access your Like Page.

    1. From the 'Get Started' tab(page), click on 'Edit Page'.

    2. You will arrive at the Manage Permissions tab.

    3. You will need to go to the 'Apps' (short for 'applications') tab.

    4. Facebook may ask you to switch back to your Personal Profile identity at this point. This is fine - click the 'Continue as You' button.

    5. You will then be taken to the 'All Apps' (applications) part of Facebook.

    6. Search for 'Static HTML'.

    7. Then click on the 'Static HTML: iframe tabs' (with the star logo).

    8. You will then be directed to the page for this App.

    9. Click on the 'Go to App' button.

    10. Facebook will then ask which of your Like Pages you would like to add this application to.

    11. Choose the Like Page that you have just created.

    12. Facebook will then ask you for confirmation that you want 'Static HTML: iframe tabs' to be added to your new Like Page; click on the 'Add Static HTML: iframe tabs' button.

    13. Once confirmed, you will see that there is now a 'Welcome' tab included on the left hand side menu. This will become the page that all of our visitors see initially when they first arrive at your Like Page.

    14. We can now go to our new Welcome tab and create some content for our Welcome page. Click on the Welcome tab to get Welcome Page screen.

    15. We will come back to this page - so leave this internet explorer window open for now.

    Step 5: Creating Content for Your Welcome/Landing Page

    To create this content I use a company called Squarespace. Squarespace is a hosted web building tool that makes it very easy to create your own high quality web site(s). We are going to use it to create some HTML code to input into our Welcome Tab for our Facebook Like Page.

    Note: You do not have to use Squarespace; there are many tools for doing this. What we are trying to achieve here is to create some content using a WYSIWYG (What You See Is What You Get) editor. This enables you to create content very easily - just typing in your copy (text) and inserting pictures, video, forms, et cetera, just the way that you would using Microsoft Word. Using these tools (or applications) you can then choose to view the HTML version of what you have created. You can then copy and paste this HTML code into your Welcome Page on Facebook and the Welcome Page will be created.

    1. Once your Welcome Page content has been created in your WYSIWYG editor and you have viewed and copied the HTML version of that content, we are ready to past that HTML content into the Facebook Like Page Welcome tab.

    2. We can then go back to the Facebook Welcome page that you should still have open (if not - don't worry, just go back to Facebook and open the Welcome page again).

    3. Then right-click with your mouse and paste the HTML code into the top box from the two in the Facebook Welcome page editor.

    4. You can then see the HTML code in the Welcome Page box.

    5. Then click the 'Save and view tab' button to save what we have.

    6. Then click on view your tab as a fan (or as a non-fan; it does not matter at this point).

    7. You will then be able to see your new Welcome page as your visitors will.

    8. We can still add more content in the form of pictures and video to make it more appealing, but the basic technical techniques have been covered here now.

    Step 6 - Adjusting Settings For Your Welcome Page.

    We now need to set our Like Page so that whenever a new visitor comes to our Like Page, they see the Welcome Page first.

    1. From the 'Get Started' page click on the Edit Page button.

    2. You will then see the 'Manage Permissions' page.

    3. Currently the default Landing Tab will be set to 'Wall'.

    4. Select the drop-down menu and change the option to 'Welcome'.

    5. The Default Landing Tab is now set to 'Welcome'.

    6. You can then click on 'View Page' to exit from the edit mode.

    7. You can then navigate around your Like Page by using the tabs on the left of the page.

    8. Each time you click on the Welcome page you will see the HTML version of the page. You just need to click on the 'Save and view tab' to see the page as your visitors will see it.

    9. And view tab as a non-fan.

    10. It is now possible to use a WYSIWYG/HTML editor (like Squarespace) to add further content to your Welcome page.

    Watch out for subsequent guides, covering: Adding Video, Adding a Form Using an Autoresponder, Making your Welcome Page More Effective, Creating a Nice Username for your Facebook Page, Setting Up and Using Squarespace to create HTML and Effective Web Sites

    (c) Copyright 2011 OrangeStamp Ltd

    There are now more hits on average every day on Facebook than on Google. Facebook is a great way to expose your business to the world and your market place.

    Martin Petts is the founder of OrangeStamp - a UK based consultancy that specialises in Social Media Marketing and helping business create an effective online presence. Focussing mainly on Facebook, it is relatively easy and very cost effective to use Facebook as source of traffic to your main web site and as a great lead generation tool.

    Visit the OrangeStamp web site for more information on what we can help you with and advise you on: Our Facebook page is also available at

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    5 Great Ways To Promote Your Business With Facebook

    If done correctly, you can use Facebook to promote your products & services, build awareness, research consumer opinion and much more! Here's a few ways...

    Facebook Pages

    You can create a free page for your business or web site with Facebook Pages which gives your business a presence on Facebook. You can think of it as the equivalent of your Facebook personal profile, only for your business or web site.

    You can add your business details and logo and you can also spice up your Facebook Page with a range of applications.

    Facebook users who become fans of your Facebook Page can post on the wall, buy your products, learn about special events or promotions, join discussion boards and upload photos and video content to your Facebook Page.

    You can also send message updates to all your Facebook Page fans at once, which you cannot do with your Personal Profile.

    You want to keep the social aspect of Facebook in mind as you create your Facebook Page for your business, and try to present the social, human element of your business as much as possible on your Facebook Page.

    To create your Facebook Page...

    Log into your Facebook home page and search for Create A Facebook Page via the search bar at the top of each page.

    You might also want to have a quick browse through existing Facebook Pages in your niche before you create your own page. You can find these pages here...

    You'll have various applications and options you can use once you've created your Facebook Page.

    Here are some options you may want to consider...

    Facebook Notes

    The Notes Feature allows you to post notes in a similar way to blogging. You can add Notes to your personal profile or to your Facebook Pages.

    Facebook users can subscribe to your Facebook Notes via RSS in the same way they would on any normal Blog. You can even import one external Blog into Facebook Notes via an RSS feed.

    Facebook Events

    You can use the Facebook Events feature to create events pages for launches, openings or any other online or offline events you are hosting.

    You can invite the fans of your Facebook Page to your events and they will be able to accept, decline or "maybe" your invitation. Your friends will also see a reminder of the event when they log in to their Facebook home page.

    Facebook Ads

    Facebook Ads allow you to use Facebook's platform for targeted advertising of your business. This is similar to AdWords content ads. You pay Facebook per click or per impression for ads which are displayed to your choice demographic among Facebook users.

    You can target your ads to specific Facebook users according to age, gender, location and interests.

    Should you consider Facebook Ads for your web business?

    Paid web advertising can work for you when you provide high-profit goods or services.

    You will therefore have the Return On Investment (ROI) to justify the expenses of advertising. You may want to consider keeping to free methods of exposure such as Facebook Pages and Groups should you not be in a high ROI situation.

    You want to make sure to research the service well before you get started and then be sure to test your market at first with only small campaigns. You can always increase the size of your campaigns when you see which ads convert well.

    You can get started with Facebook Ads by clicking the Advertising link at the bottom of your Facebook home page.

    Facebook for Market Research

    You will also find market research opportunities with Facebook...

    Browse through Groups and Pages in your niche for a snapshot of the level of interest and activity.

    How large is a group? How many members join each day? What are people's interests according to what they post on the group wall?

    The answers to these questions can provide you with general data about the size of your niche and activity within your niche among Facebook users.

    You can also create your own Facebook Group about a specific problem or issue in your niche and use it to ask questions to people who join. You can use the information you gather from the Group for content ideas for your web site or products you wish to develop.

    Dave Lewerenz is owner of [] - a new site devoted to helping businesspeople and independent contractors find better ways to market their businesses. Written in a clear-cut format with no technical jargon and no sales hype!

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    Power Of Facebook Marketing For Product Launches and Affiliates

    Facebook started out as a social networking site mainly intended for personal use. Its aim was simply to provide a platform for people to share their thoughts, photos, videos, and to interact with people. However, the administrators have eventually expanded to more features. Facebook fan pages are intended for personalities and companies to share their information to their consumers and fans. So when you create Facebook fan pages, you allow the user to share information to a different degree, given their different features. Facebook marketing is a proof that a business can succeed through online activity. Celebrities, organizations, and retailers depend on Facebook for marketing.

    Facebook marketing is a very effective way to build your presence. It's relatively easy, since all you need is a computer. You can create Facebook fan pages and a Social Ad. You are going to specify to Facebook the kind of audience that you want to reach and where the traffic should be directed. Using Facebook for marketing is helpful because Facebook helps you locate your audience through age, gender, location, and interests. Facebook's widespread popularity is ideal for increasing your chances of capturing the awareness of your desired audience. Contact-to-contact association will help spread your products and services via referrals. Facebook also allots a section where certain ads show up on the side portion of their user's window.

    Another benefit of Facebook marketing is the significantly lowered costs of marketing and advertising by almost half. More people are now relying on the internet than the print, television, and radio (although these platforms still matter). However, you can make yourself more reachable to your audience if you use a Facebook marketing tool. This is a great way to boost your online presence and complement your official website. Overall, Facebook marketing is the good tool for expanding your lists because Facebook has over 500 million active users and spend at least 700 billion minutes browsing Facebook every month. Moreover, the typical Facebook user keeps in touch with at least 80 groups, events, and pages.

    Building Your List with Facebook

    The most basic element of Facebook marketing is the Facebook fan page. Once you've put up your own fan page, you can invite people to Like your fan page. Members of your fan page will get constant updates when they open their Facebook account.

    When you open the Facebook website, create a fan page by going to Pages. Click Create a page. It's very important to keep your fan page busy and updated with the latest details about your product or service. Post blogs or articles regularly on your wall, preferably things that are related to your product or service. You are going to fill your page with your brand so you have to decide what stays in the page and what doesn't. Fill out the most important information about your product and include a relevant profile picture. Keep the About section brief but comprehensive. Facebook marketing should be accessible to the audience so you have to make your fan page readable so your logos and graphics should be kept to a minimum.

    Building lists using the Facebook marketing method involves interaction with the people. If you want to widen your list base, you have to be the first one to reach out to your audience. You can start by liking related pages to your product or service. Interact with other people by initiating and participating in discussions. Answer questions, polls, and surveys. Ask questions too, if possible. Any kind of information in those pages should be valuable because you will rely on it for information on how to improve your own page and Facebook marketing.

    Once you've gathered a considerable fan base, encourage the members to talk by initiating polls, surveys, and questions yourself. Keep the fan page active and updated. Be friendly with your replies too. Express gratitude for positive comments and handle negative comments well. You cannot expect to please everyone so use those comments as a way to improve yourself.

    Facebook Ads

    A huge part of Facebook marketing is the Facebook Ads that you find on the right side of your profile page or your friends page. The Ads that you see pretty much speaks of what the person is all about. Facebook Ads are aimed at the person's age, education, location, and other interests based on the activity of the user. Advertisers usually promote their product based on a target group of people.

    Payment of Facebook Social Ads varies, but the usual method is the pay-per-click method. You also have the option of activating a campaign, especially if there are certain times of the day or night when it is most profitable.

    Facebook Ads are very easy to make. Go to Enter your website on the destination URL tab. Create a headline and an ad copy. Afterwards, post a relevant image for your ad. Once you've reviewed the visible details of your ad, it's time to work on the targeting filters. Setting your target filters is very important because it will determine the type of people who will advocate and patronize your product. You will target the geography of the people who will see the ads, as well as the sex, age, education, relationships, language, group and page membership, application usage, and other activities. Facebook will show you an estimated number of people you will be targeting. If you are not satisfied, you can always tweak the filters.

    Once you're done, create a budget, bid, metrics and schedule of the page.


    Facebook marketing is an exciting field of marketing and advertising products that can be pulled off by almost by anyone. However, the competition is going to be tough since it is accessible to everyone. But the thing is, you have to get the hang of using Facebook for marketing because people use this as a platform to connect with the world around them. The best way to start is to create a Facebook fan page. However, it doesn't stop there. People spend a lot of time online doing many things so you have to give them a good reason why you're worth their time. Constantly evolve and keep yourself updated. Remember, a well-maintained Facebook fan page attracts a large following.

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    Featuring Facebook

    Social networking web sites such as Facebook aren't always about wasting your time. There's a lot you can do with it. There are apps from games to professional utilities - all at one place...

    A significant shift has occurred in social networking trends among the Indian youth over the last one year: almost everybody who ever had an Orkut account now has one on Facebook - and few have even opted out of Orkut altogether. Over the last four months, the number of active users of Facebook has more than doubled and July 2009 saw more than 3.2 million Indian users. Comscore, the internet marketing and research company, says 68.2 per cent of the time spent by Indians on social networking, was spent on Orkut. But just ask your friends and family about which hangout they prefer while on the net and you'll probably find the Comscore results surprising. Let's face it: for a growing number of Indians, Facebook is the new Orkut.

    One reason for Facebook's growing popularity is its aggressive marketing strategy. Facebook has ensured it stays visible in the media through tie-ups with various major companies such as Aircel for mobile internet services, Vodafone (and their ZooZoos) for free access to Facebook - with all its pokes, updates and egg sending - on your cell phone, and Viacom's MTV (India) for 'Celebrity Connect' - finding out which celebs you resemble. Its failed attempt to buy Twitter, and the recent acquisition of FriendFeed - has also helped to keep it in the public eye.

    The other reason is that it's packed with dozens of unique features, an immensely interactive, instantly gratifying and deeply interesting range of applications (or 'apps'), and surprising tweaks that let you have fun while being in constant touch with your friends and family. Let's take a peek at a few of the things that you could do on (and with) Facebook to bring the 'social' back into your network and to make it more exciting, entertaining and cool.


    Log in to and take a good look at the bottom left corner of the screen. You can't miss that little button on the toolbar, which says f applications. On the f applications toolbar, click on the link that says 'Browse More Applications'. This will open up a Pandora's box of applications for you to choose from.


    We'll start this quick tour of applications with a look at three of the most happening games on the Facebook site, in order of popularity.


    While about 62 per cent of the Indian population is actually employed in the agricultural sector, all of a sudden, the population of virtual farmers has boomed, thanks to FarmVille. This online game in which anyone can set up and cultivate his/ her own virtual farm has nearly 35 million users and is definitely the most popular game on Facebook. Developed by Zynga, San Francisco, it allows you to become an online farmer - plant, grow, harvest and sell crops, buy or breed livestock - to earn 'coin income'. Each crop requires a few hours to grow (Tomatoes need eight hours, Raspberries need two, sunflowers need 23 and so on) and each give you an XP (short for experience).

    The more crops and trees you plant, the more experience you earn. Farmers can invite other Facebook friends to become neighbours and send special gifts according to the level. Access to which crops you can grow depends on the number of points you've got - and therefore, which level you've reached in the game - pineapple seeds, for example, are only available to you once you reach level 15 (Professor of Agriculture) having gathered 4,500 points

    Mafia Wars:

    This is a multiplayer browser game that's on MySpace and Tagged as well but has an incredible 23,367,984 monthly active users (and growing) on Facebook alone. This is another hit game by Zynga, but unlike the slow, domestic space of FarmVille, it encourages you to loot, rob, kill and create an Al Capone like empire. Set in New York City, Little Italy or Cub, players must choose a character, do jobs to earn cash, build a gang by recruiting members and fight other mafia conglomerates - all with limited stamina, energy and health

    As in FarmVille, you can 'level up' by getting more points and gaining XP by doing more jobs. As you rise up in levels, you are rewarded with access to new features, new weapons and new jobs.

    MindJolt Games:

    More than 50 games clamour for your attention on the MindJolt Games application. Prevent balls from reaching the bottom, break up brick walls, play pool, destroy balls in combinations of three - there are innumerable options to choose from. If you get bored of getting shot up in Mafia Wars, turn to MindJolt for several hours of unlimited gaming pleasure. There are other funky hangout games like Yoville and Living Social, which let you interact with friends and contacts in entertaining ways. Don't forget to check out Pet Society, another game application that contains plenty of games and decorations to play around with.


    Here's a list of some useful application in Facebook:


    This is a social news application which allows you to discuss socially relevant issues, aimed at gaining solidarity for particular endeavours and movements. You can vote, read, submit or comment on stories right from your Facebook account. Every story you post earns 10 points, a vote gets you 5 points and sharing a story or inviting a friend gets you 25 points each. Newsfeeds are a part of this application. You can also access videos from reliable news sources here.

    App Builder:

    About 5,00,000 people have used this one. This is the most interactive application on Facebook which gives every user a chance to feel like genius. If you've got a great idea and you think people will like it, just transform it into an application, sit back and watch how you can change the world using Facebook.


    This is a storage service from that allows you to upload and store files directly from their profile. Although it's just 1 GB and doesn't even compare with remote storage facilities like MSN's Skydrive, this is useful if you want to display these files on your profile. Friends can then download these files. This is really easy to use, but these files are visible to all your Facebook friends and you may not really want everyone to see them.

    Pixlr Editor:

    Pixlr is a free, Firefox-powered online photo editor. Whether you want to upload new photos or edit older ones, Pixlr is an excellent application to help you through the process. Anyone who's accustomed to Photoshop or Paintshop will find the interface smooth sailing. Alternatively, you could use the Pixlr Express to crop, resize and juggle photos around with ease.


    With accounts on services such as Twitter, Flickr and MySpace, and more or less the same set of friends on the list - and you're getting bugged with the repeated logins and updates. DandyID has the answer to your woes. This is an application that will sync all your accounts and display them on your Facebook profile.

    Positive Thoughts:

    Send a positive thought to each of your friends every morning using the Positive Thoughts application and make their day. While not all of them are in English, they're all deep, philosophical, bright and cheery. Try it out and get cheered up yourself when your Facebook friends write in to thank you.


    Social networking gives you access to all your contacts. Although not comprehensive, here's a list of business applications on Facebook that can fire up your business and ensure better brand recall without the prohibitive expenses of an advertising campaign.


    Facebook Fan Pages are full of potential customers who stay online for prolonged periods on the site discussing everything about their favourites. Any agency or company could cash in on this by putting their advertisements on the fan page.

    Promotions for Fan Pages lets you do just that. You could use it to create and launch marketing campaigns in a few minutes using the simple, user-friendly interface of this application. These must be interactive and in the nature of lotteries, contests, coupons and discount tickets. Lately, Facebook has begun to scrutinise these - especially the promo-quizzer - and are set on shutting any agencies that appear to abuse this feature.

    Tag Biz Pro Business Cards:

    Use Tag Biz Pro to create a life-like business card form a whole range of features to set up a business network on Facebook. You can attach your business 'card' to all your Facebook messages and pick a keyword which is then displayed in a business keyword tag on your profile page. SlideShare: Now you can hook up your favourite presentation- swapping web site to Facebook in such a way that it automatically uploads to SlideShare, Facebook and LinkedIn at the same time. And it's not just for your presentations. The site supports PPT, PPS, PPTX, ODP, PDF, DOC, DOCX, ODT, Keynote, iWork pages and even allows you to embed YouTube videos on your profile page. This could be of great help if you want to exhibit the unique selling points of your business enterprise or you want to showcase your own skills.

    InSide Job:

    This application helps you to find and communicate with Facebook users based on their old job, where they had their last interview, or who they are currently working with. You can then get the inside information about these companies and make an informed opinion about a prospective employer. You can also find the right employee, find a job or advertise a vacancy in your firm.

    Memorable Web Addresses:

    Here's an application that's so useful that one wonders why no one thought of it before. It's a free application that allows you to create a direct link to your Facebook profile page, choosing a name of your choice. So you could create a link such as www., thus making it easier for friends or contacts to search and finds your profile with just a few clicks. Only thing is that you'll need to hurry because this has been catching on and already has more than a million users.


    This application allows companies to conduct marketing campaigns on Facebook for as less as $5 and as much as $250. It encourages users to visit your Facebook page, interact with it and then share the results with your friends, leading to even more publicity for your brand.


    Anybody who's using Facebook knows about the apps that are most entertaining like iLike and SuperPoke. We've listed some of the popular and some not so well-known entertaining applications that can make life with Facebook more colourful.

    Music by iLike:

    This one allows you to add a music tab to your profile, create and share playlists with your friends, receive concert updates, and participate in DJ contests. It's already got about 10 million users so don't hang back. Bumper Sticker: An incredible range of typical bumper sticker blurbs abound in the Bumper Sticker application which allows you to view, share and use stickers on your profile and those of others. These are virtual stickers that range from the comic to the bizarre. A must-have application.


    Choose a picture of your friend, apply the kind of treatment you'd like to give it, and there, you've got a caricature. You could post it on his wall or share it around with friends. There are a couple of other applications, which do the same thing (like Get My Caricature), and you could try those too. The effects are pretty hilarious at times and you could add this application just for kicks. Just be careful what pictures you choose to make a caricature out of unless you don't mind getting your kicks in the real world too.

    Sketch Me:

    For more sober representations, opt for Sketch Me. You can choose how dark you'd like your sketch to be and then publish it for your friends.


    Flixster allows you to check out who likes the same kinds of movies among friends, post and read reviews of the latest movies, find new movies that you'd never have heard about otherwise and check your knowledge of movies.


    People just can't stop taking quizzes on Facebook. These quizzes range from being sensible to funny. You can spend years answering all the different quizzes created by users. Add this application to find out which Sex and the City character you are, whether you resemble Maya Sarabhai or Sahil Sarabhai more, who you were in your past life, etc. - there are too many to cover here. If you're really busy, skip this one. On the other hand, if you want to act busy at your computer, this is the one for you.

    My Plans:

    Organising a party or get together is usually dependent on innumerable calls to friends or family and often, by the time you end up making a concrete plan either your cell phone battery has run out or you've used up all your talk time. Try My Plans on Facebook that allows you to notify, share and discuss meeting plans with all your friends and family who are on Facebook, making the task a whole lot easier.

    So that rounds up our list of six-pack applications for Facebook. Apart from applications, there are other cool tweaks that can enhance your interactions on Facebook

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    Facebook Application Development - Tips For Owners and Designers

    Facebook applications are an innovation aimed to help their owners to make the most of one of the largest social networks. But like any other popular novelty, this Facebook option raises a lot of questions too.

    In this article you will find tips and recommendations which can be helpful when planning, designing, and developing Facebook applications.

    Facebook Development Platform - Innovations and... Volatility

    Facebook is growing fast now. The number of Facebook users escalates in thousands and millions. It means that Facebook apps owners get increasingly more potential users every single day.

    But this coin has a reverse side too: due to Facebook rapid evolution tools for the application development - Facebook API (Application Programming Interface), etc - are changed quite often as well. Owners, designers, and developers should keep track of such new features because they can affect appearance, functionality, and operability of existing applications.

    1). So, before starting planning a Facebook application make sure you have read Facebook Privacy Policy and Facebook Developer Principles and Policies. These documents contain lists of limitations that should be taken into account while designing and developing your Facebook application. If your application does not correspond to them, the Facebook team may not approve it for using on Facebook.

    2). Read Facebook Developers Roadmap to be aware of the upcoming changes and to forecast respective modifications of your application in advance.

    Frankly, documents mentioned above are not bedside literature. If you outsource their reading and learning to programmers, just remember that there are some constraints and internal rules on Facebook which can change with time, and your FB application should follow them.

    Successful Facebook Applications Start from Successful Design

    Design is extremely important for Facebook application success. In order to provide good look and feel of your FB app take into account the following points.

    1). Design should be an integral part of a general application concept and convey ideas and feelings behind it.

    2). Design should be user-friendly, intuitive, and of playing style to some extent, because Facebook apps are entertaining by their nature. That extent depends on your application niche.

    3). Design should be social-networking and viral - and give a user a supporting environment to socialize with other users. Does your design encourage people to communicate and make invitations? Does your design help people to express themselves and show them in a favorable light among their friends? Will users say each other "Wow, just take a look at that app!"?

    4). Design may impose certain restrictions on a Facebook application and, therefore, cause problems when programming the app and afterwards when adding new functional features. As a result, a FB application design should be flexible and simple enough to be able to reflect that constant Facebook growth we've discussed above.

    5). Also remember that potential users are spoilt by numerous already existing applications competing for their attention. So, analyze your competition to understand what and why is popular and how it can be overcome.

    Facebook Apps vs. Facebook Connect - What Is the Difference From a Development Viewpoint?

    Basic-level components of Facebook Connect are scripts which help to realize such options as sharing a piece of content or a link from your website onto Facebook, driving fans to your Facebook Page, etc. Such scripts are ready-to-use and easy-to-install onto a website.

    Unlike it Facebook apps are software applications which are developed from scratch using Facebook Development Platform (Facebook API), as well as PHP, AJAX, MySQL, and other programming languages, libraries, and so forth. No wonder Facebook applications development and integration require designers, programmers, testers to be involved, and it is very similar to the creation of any other piece of conventional software. This is also true for Advanced Facebook Connect options and their tuning.

    Facebook applications should not be confused with ordinary websites too. Usually FB apps are complex web-based systems with a lot of back-end (server-side) modules which, actually, provide app functionality and make the application attractive for users.

    Facebook applications and Facebook Connect are all the rage now. What your FB app will be - just an attempt to follow the fashion or an effective tool to make the most of Facebook - depends on many factors. The deeper you learn and understand them, the better your result will be.

    About the Author
    Dmitriy Kharchenko is the CEO of Acceptic Ltd, a software and custom Web development company. Among other services, Acceptic provides Facebook Connect integration and Facebook apps development - FB applications that win a lot of fans.

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    10 Top SEO Facebook strategies

    Facebook is actually more and more to a "second home page" for organizations on the Web is growing. Facebook has recently completed a good number of innovative ways for pages, the increase in traffic with the tried and tested way of search engine optimization get developed. Use of important Web optimization techniques in your Facebook page can help to achieve progressively more Facebook supporters. Search engine optimization as a whole shows your Facebook page on Facebook userbase. In fact, Facebook itself has taken great steps to his own Web optimization in current several weeks and months, opportunities for page managers gain immediately while value for Facebook is making to improve.

    The following are ten SEO techniques and tactics that any user of Facebook page will need to understand:

    1. On the best titles for the Facebook page - not always change and you decisions

    Selection of the correct identity on your Facebook page is important. For example, is your name to spam, people are likely to be less likely that it speak with employees on their own side and tend to hide your updates from their Facebook feed. Second, enter not into temptation, choose a completely common page title. Due to the fact Facebook goal for pages is the fact, that they are legally characterize companies, as well as brand names and stars, Facebook has recently updates for shared pages is disabled.

    The bottom line: Real titles such as the name of the page working with your company. And if you choose your name page, do not change. Facebook your makes the use page name in the title of the page, and when you consider that Google websites however if its special title change, change you can your Facebook page called points SEO costs.

    2. Select the very best URL for your Facebook page

    Facebook recently the flexibility in your Facebook page, only on the necessary SEO opportunities on Facebook still a title choose. Facebook rightly wants pages for the identity of the companies, and brand names, which often were title previously held rights.

    The most solid solution would be to decide on a user name, which presents authentic your online business or company. Once you select a Facebook user name/URL for the page, it can be changed. So, for a user name, the you with and peace of mind in to look for the future. If you make a company that have specialized replica watches, to do the URL with replica watches.

    3. Use the "On" main sentence Dick place content at the top of the page

    A critical SEO approach, which is on your Facebook page if available must be used your key set-Dick content, how close to the top of the page as it can. Because Facebook Facebook pages can place exactly page Manager major parts which limits text content on the wall, the field "On" the best location shows basically in the CSS structure of the page, integrate custom content.You can find the acrobatic classes 250 characters, so you choose the words and phrases useful.

    4. Use the "Info" tab particularly critically important sentences, add content and high priority of back links on your page

    Facebook will be "Info" for any Facebook page the fields a tab from important descriptive data on the page. It is imperative that you all have filled in these fields for the reason, that they provide the possibility, keyword phrases, content and hyperlinks that can increase the material content classification within your Facebook for many types of Google queries page. The specific areas existing may differ based on the type for your site, select when you create it, so choose from the class which best suits your business needs.

    5. Development of "Static FBML" fields and tabs, place material, as well as more static back links on your page long content

    While opportunities for significant blocks of text content place the Facebook page on the default tab tend to be pretty limited, Facebook page Manager Setup additional fields or tabs that could result in any kind of object, including text, images, and hyperlinks can. Add content boxes or tabs on your page might be a great way, the result of your side of supercharge.

    6. Publish direct backlinks your website within your page stream to the

    Status updates provide a very effective solution for direct back links to the above on the respective page place. As Google increases the Web pages that link and penalized link corresponding Internet pages - pages with irrelevant Web pages or a large number of inbound links to suddenly - might be links in the status updates quite an effective and reliable approach to your Facebook book page.

    To submit links, find 2 methods:

    (1) Including the URL in the text of the status of your own update.
    "Attach (2) using the"Link"function".

    (7) Images with captions, activities with descriptions and a conversation to add discussion board

    This is so pretty, but it is of course crucial, that it regularly disseminate useful subject on the Facebook page, together with always use all offered illustrative fields on each individual type of content released. When posting images are lengthy and most important sentence Dick explanations. use the resources that gives your total profit of Facebook.

    8. Have inbound links for your Facebook page from the Internet by posting backlinks to your site from all your websites

    What websites page rank to improve a good number of inbound links from high authority for regular Internet sites, the incoming links to your Facebook page can purchase of their PR and improve. You can do this with text backlinks, but Facebook has in addition developed a badge on which he makes to use page Manager.

    9. Bring intra-Facebook inbound links by receiving can simply much more Facebook supporters

    For the reason that Facebook places Facebook user profile pages of links to Facebook pages, which may be on search engines, which get more fans, you the more backlinks you have to your own page within Facebook. For sites with thousands of fans, the volume of back links is certainly to provided.

    10. Strengthen intra-Facebook link of getting followers, like content into your data stream together with check

    Always when supporters comment or as content on your Facebook page stream, connects Facebook their name back to their own Facebook profile page. Later, after the profile stubs of this pendant, have to put feedback and like on your own page are listed, discover Google more reciprocal links between your site and your site followers, it a better ratio to see much. This results in a cycle of extended link weight from the listed profile page of stubs to your page.

    Nina Hirasawa is a shopping and consumer service expert. It is an established writer for two shopping guide magazines and in site and off site SEO, specialized yoga, Internet marketing, replica watch websites and Facebook Marketing.

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